INTERNATIONAL BIKE FESTIVAL 2026 | Passion, community and Berria’s best performance

That’s a wrap. Three days in Misano, a circuit filled with bicycles, and the feeling that something is truly changing for Berria.

The International Bike Festival has come to an end, and the overall outcome couldn’t be more positive. It has been three intense days of cycling, conversations and new experiences, shared with a great turnout of end customers, bike shops and partners who came to discover our bicycles, learn about the latest developments and experience the festival with us.

More and more people are discovering Berria

If there is one thing that particularly moved us during this festival, it was seeing how the Berria community continues to grow in a strong and authentic way. More and more people are already familiar with the brand and came to the event specifically to find us, take a closer look at our bike builds and speak directly with our technical team.

Feeling that genuine interest at an event of this scale shows the trust and impact that Berria is steadily building within the international cycling scene.

Shared miles: Social Ride and the meeting point

Cycling is best enjoyed on the move. That’s why one of the highlights of the festival was our Social Ride, which brought together 30 participants eager to share the route, the pace and the good vibes.

The experience was fantastic thanks to the involvement of Cara Biga, the hard work of the entire Berria team and our collaboration with Café de Finca. Throughout the three-day event, the specialty coffee became the perfect meeting point for chatting with customers, sharing post-ride stories and creating a welcoming, authentic space.

Bike tests: the best way to get to know a bike

Seeing the bikes is important, but experiencing them on the move changes everything. The strong interest in our bike tests helped us increase Berria’s visibility even further and, above all, introduce our products to new riders, who were able to experience firsthand the stiffness, comfort and dynamic character of our models.

See you next time

Thanks to everyone who stopped by our stand, joined us for Saturday’s ride and got on a bike to try it for the first time. If you didn’t get the chance, you can enjoy the same experience at your nearest Berria dealer.

👉 Find your nearest Berria dealer and test ride the bike before making your decision.

See you next time, Misano.